CONTRAC, which says it is the largest independent heavy equipment dealer in Canada’s western provinces, will be a full-service Prinoth dealer. The company will sell, lease, rent and service Prinoth’s Panther vehicles.
CONTRAC serves construction, pipeline construction, power utility and erosion control customers, and will support the northern portions of Alberta and Saskatchewan as well as a portion of northern British Columbia.
Prinoth says it chose to distribute through CONTRAC due to the company’s proven “ability to represent a premium brand.” CONTRAC has more than 250 units in its fleet which includes dozers, excavators, motor graders, articulated dump trucks and more from brands like Caterpillar, John Deere and Hitachi.
According to a Prinoth press release, CONTRAC hand picks its sales and support teams “for their knowledge and experience.”
“We’re very excited to welcome CONTRAC Equipment aboard. Their reputation is outstanding and they really have the readiness to represent a premium line-up such as ours,” said Doug Little, director of sales at Prinoth. “Michael and his team have already purchased a Panther T14R, our rotating dumper model, and we’re looking at more additions to their fleet so it’s very promising.”
