CNH Industrial completes minority investment in Monarch Tractor

Updated Nov 29, 2021

CNH Industrial announced Tuesday it has completed its minority investment in Monarch Tractor, which will assist in accelerating agricultural industry transformation towards autonomy and electrification.

CNH Industrial says this strategic partnership is an important step towards further enhancing long-term sustainability, enabling the world’s farmers and agribusinesses to realize profitable zero-emission farming. 

Monarch’s leading-edge electric tractor platform offers a unique combination of a fully electric powertrain with autonomous technologies. This is paired with a comprehensive agronomic and machine data management platform to deliver a complete technology ecosystem. CNH Industrial says this technology will provide professional agriculture producers a first-to-the- market offering in the sub-100hp segment, which lowers overall emissions, improves agronomic insights and enhances safety. 

“Monarch is pioneering tractor technology that incorporates electrification, autonomous use, and data management. These are three of the key pillars supporting sustainability, productivity, and profitability, both for CNH Industrial and for our farming customers,” says Scott Wine, CEO, CNH Industrial. “We are incredibly excited to work with Monarch to develop and deploy their ground-breaking technology ecosystem, which we believe has applicability across our entire Off-Road business. This partnership underscores our commitment to rapidly improving our alternative propulsion and precision farming portfolio, while extending our world-leading sustainability credentials.” 

Monarch Tractor, headquartered in Livermore, Calif., was founded in 2019, and is committed to elevating farming practices to enable clean, efficient, and economically viable solutions for farmers.