Business roundup: H.O. Penn Cat renovation, Morbark parts price management, Yanmar customer experience center, rental equipment forecast, JLG marketing manager

Updated Nov 15, 2016

Stalco Construction completes H.O. Penn Cat’s expansion and renovation

Stalco Construction has completed the expansion and renovation of the parts and service departments and rental area of 93-year-old H.O. Penn Cat.

The company renovated 5,000-square feet of the first floor of H.O. Penn’s site in Holtsville, N.Y. on Long Island.

“The renovation has significantly improved the quality of our customers’ experience and allowed us to upgrade the point of sale area. Equally important, the renovation improved the work environment for our personnel,” says H.O. Penn General Parts Manager Liza Katz.

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Morbark integrates Syncron’s automated parts price management system

Forestry equipment manufacturer Morbark has announced it will be using Syncron’s price management products to help with aftermarket parts pricing systems for its dealers.

“With a sophisticated dealer network, we have the objective of maximizing business while also providing logical and attractive pricing plans for both our dealers and customers,” says Erika Snyder, director of part sales and manufacturing at Morbark. “Moving from manual processes to an automated aftermarket pricing solution creates a more seamless, collaborative relationship with dealers, in turn creating better experiences for our end-customers. We’re thrilled to work alongside Syncron’s experts to achieve these goals.”

Morbark says the new cloud-based system Syncron provides will give them more visibility of their pricing processes and allow them to be more nimble in adjusting theses processes.

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Yanmar America to build training, customer experience facility in Georgia

Yanmar America, based in Adairsville, Georgia, has announced it intends to build a new training and customer experience facility on more than 50 acres the company recently bought near Acworth, Georgia.

The company is planning a groundbreaking ceremony November 16 and expects to open the facility in August 2017.

“Yanmar is proud to continue our investment in the North American market,” says Takehito Yamaoka, president of Yanmar, Co., Ltd. “We believe this new property will help us support our growing dealer network and end user customers, while also broadening our company’s initiatives related to our mission of creating a more sustainable future.”

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ARA forecasts equipment rental to reach record revenue in 2016

The American Rental Association has forecast record revenue for the equipment rental industry this year, anticipating growth of 4.3 percent to $47.3 billion. By 2020, the association estimates revenue to reach $55.5 billion.

The estimates come from ARA’s latest five-year forecast, the ARA Rental Market Monitor, with data compilation provided by HIS Markit.

“While we are forecasting a gradual slowing in the growth of rental revenues in this quarterly update compared to our last quarter, we are still showing rental revenue growth in excess of the growth in the U.S. gross domestic product (GDP),” says John McClelland, ARA’s vice president for government affairs and chief economist.

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JLG names Haynes marketing manager for vertical, low-level access product lines

JLG Industries has named Aaron Haynes as product marketing manager for the company’s vertical and low-level access product lines in North America.

Products in this line, considered alternatives to ladders and scaffolding, include the EcoLift series, the 830 P push-around mast lift and LiftPod personal portable lifts.

“We see great opportunity in the low-level access market, and are committed to offering customers a wide selection of products to solve their unique challenges,” says Paul Kreutzwiser, JLG Industries global director of the scissor/verticals/low-level access category. “Acquiring Power Towers Ltd. helped strengthen our existing offering. The EcoLift series is a true game changer in the rental industry because of its robust and rental-tough design.”

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