LBX, Kawasaki, and Takeuchi create joint advertising program

In an effort to increase advertising exposure and minimize advertising costs, manufacturers LBX, Kawasaki and Takeuchi have worked together to create a consolidated advertising campaign for their dealers. The ads will showcase the advantages of Link-Belt excavators, Kawasaki wheel loaders and Takeuchi compact track loaders, compact excavators and compact wheel loaders. The new advertising campaign will begin in January 2009.