Lucas Deal (EQW)

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Lucas Deal joined Randall-Reilly in 2011 and serves as chief editor of Trucks, Parts, Service and content director, dealers. He can be reached at lucasdeal@randallreilly.com, and is on Twitter @lddeal85.

Equipment Experts
John Deere expands aftermarket support program
John Deere announced this week it has expanded its John Deere Protect product offering with the new John Deere Protect Parts & Fluids Plan.
March 16, 2022
John Deere Protect Parts & Fluids plan released
Equipment Experts
New Holland debuts T6.180 methane-powered tractor
New Holland Agriculture North America has launched the world’s first production T6 Methane Power tractor, which features an all-new NEF 6.7-liter engine specifically developed for agricultural applications.
February 8, 2022
New Holland methane tractor
Equipment Experts
Case IH introduces Precision Disk air drill
Case IH has debuted the Precision Disk 550 air drill. Designed to boost yield potential in a variety of crops and tillage practices and complete greater tank capacity, a superior parallel-link row unit and new productivity-enhancing features ...
February 3, 2022
Case IH drill
Equipment Experts
Deere & Company employees reject contract agreement
UAW informed Deere & Company Monday that its production and maintenance employees have voted to reject a tentative collective bargaining agreement on a six-year master labor agreement.
October 12, 2021
John Deere 8 Series
Alternative power
Task Force Racing to Develop Tech Guidance for Electric Trucks
Development has begun on recommended practices for electric vehicle technician training, with anticipated guidance regarding battery service, testing, charging, shipping and handling, tool requirements and more.
September 28, 2021
Volvo technician putting on safety helmet with face screen
Big Iron Dealer
Analyst: With truck orders booming and build backlog bulging, get used to waiting for new trucks
ACT Research says plethora of truck orders will keep the trucking industry busy for the remainder of 2018 and into 2019. Learn more on Equipment World.
August 31, 2018
heavy truck manufacturing line
Big Iron Dealer
Lot, inventory management adjustments help boost used truck sales
What does a customer see upon entering your property for the first time? You might be surprised at how minor adjustments to lot configuration and the appearance of equipment can help increase your sales. Prospective customers should have to pass through your inventory to reach your front door. This can be done by forcing a […]
June 13, 2017
used trucks heavy haul class 8 semi
Big Iron Dealer
Different types of customer visits necessitate different dealer approaches
It’s no secret that visiting a customer can be a great way to build a relationship that leads to sales. However, it’s critical to note the difference between calling on an established customer and calling on an unknown prospect, says George Papp, professional sales consultant and trainer for the Used Truck Association’s (UTA) “Selling for […]
May 23, 2017
Truck Dealer 1 Stock
Big Iron Dealer
Dealers offer financing options for today’s tricky used truck market
As sales numbers have flattened and ­values have crashed, financing a used truck purchase has ­become a tough task for dealers and customers alike. “For the past 12 to 18 months it has become increasingly difficult to acquire financing for used trucks because they don’t book well,” says David Bibler, finance manager at Truck Country. […]
May 9, 2017
Used Truck
Big Iron Dealer
Five dealer advantages from using auctions for trucks
More dealers are turning to auction companies as a way to relieve their used truck glut. While auctions typically net lower prices than the retail markets, auctions’ benefits can make up for the difference. The biggest advantage is speed. Instead of turnover measured in months with no sure sign of ending, the auction process is […]
May 2, 2017
At the February Ritchie Bros. auction in Orlando, Class 8 trucks, particularly pre-emission models, sold well, while used Class 8 trucks overall brought in higher prices than in the 4th quarter of 2016.
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