Lincoln Electric joins the world of YouTube with its new YouTube channel, Lincoln Electric TV.
The channel highlights product demonstrations, welding applications and tips from industry professionals. Bryan Fuller, star of Two Guys Garage, directs several short clips that demonstrate how to set up equipment and how to choose the best equipment for the job. Lincoln’s channel shows clips of their products at work with detailed descriptions of key features.
On the site, viewers can also interact with the company through comments, view related videos on other channels and connect to other users with similar interests.
“Through video, we can also exchange ideas on what others are doing with Lincoln equipment and how our users some of the interesting places Lincoln equipment is used today,” says Chris Ilcin, marketing communications specialist at Lincoln Electric.
YouTube currently shows more than 18,000 videos on welding. Videos range from welding basics to professional techniques and applications and in-depth product analysis. The website also houses more than 250 welding channels.
To view Lincoln’s YouTube Channel, visit lincolnelectrictv.