The Transportation Construction Coalition this week launched a 12-day social media infographic campaign to “press Congress to find a permanent fix for the federal Highway Trust Fund (HTF)” before funding runs out at the end of May this year.
Members of the coalition began posting infographics on their respective social media networks on March 16 that provide statistics from a recent IHS Global research study “quantifying the economic impacts of the federal surface transportation program.”
On Facebook and Twitter, posts containing the infographics can be found with the #fixthetrustfund hashtag.
The study, “Transportation Infrastructure Investment: Macroeconomic and Industry Contribution of Federal Highway and Mass Transit Program,” showed 70 percent of the economic benefits of HTF investments in transportation improvements occur in “non-construction sectors” of the economy. These include hospitality, health and leisure, education, and business.
“The campaign will be augmented with digital advertising focusing on road users across the country, members of Congress and their staff, and print advertising in Capitol Hill publications that will run during the TCC Washington Fly-In April 14-15,” the coalition said in a statement.