Dolan returns to Case CE as head of sales and marketing

Marcia Doyle
Updated Jan 6, 2021

Terry Dolan

Case Construction Equipment has named industry veteran Terry Dolan as its new North American head of sales and marketing, where he will lead Case commercial operations.

The move marks a return of Dolan to Case, where he once served in various strategic, sales, marketing and training roles. Dolan has also held executive positions at Ingersoll-Rand, Generac and Ritchie Bros. He most recently was president and CEO of Hy-Brid Lifts by Custom Lift, where he will continue to serve on the board of directors.

“We are fortunate to have someone of Terry’s caliber and experience lead our North American sales and marketing team,” says Leandro Lecheta, head of construction — North America, CNH Industrial. “His customer-focused leadership and deep knowledge of the industry will build on the growth initiated by our most recent innovations in product and support.”

“I’m looking forward to rejoining the Case organization as I’ve always had a great passion for the construction industry — my home office is still filled with Case memorabilia and I look forward to leading this iconic American brand into its next generation,” Dolan says.

Dolan lives in Wisconsin and will be based out of the brand’s headquarters in Racine. He takes over for George Preocanin, who is retiring after more than 36 years in the CNH Industrial and Case organizations.