David RountreeDealersLanguage barrier driving Hispanic landscapers to Big Box stores over equipment dealersWhen it comes to “owning the Hispanic business in your market”—the topic of a meeting with landscape equipment dealers this week at GIE+EXPO—overcoming the language barrier is the first and foremost challenge. Employing at least one bilingual person in a customer-facing role won’t guarantee success, but, as a practical matter, not doing so is likely […]October 25, 2016Page 1 of 1Top StoriesThe DirtMassive Dirt Movers: Deere’s New Pull-Type Scrapers RevealedJohn Deere's new 3012 and 3812 four-tire ejector scrapers feature 30- or 38-cubic-yard capacities and 12-foot-wide bowls.Market PulseYellow Table: 10 Largest Construction Equipment Manufacturers of 2024Backhoe LoadersBackhoes Hangin’ Tough for 70 Years: Buyer’s Guide 2025Compact equipmentCushman Hauler XL UTV Gets a Long Bed for More Hauling CapacityConstruction EquipmentA Guide to Trench Boxes: Here's What Contractors Need to Know
