A smart marketing idea for construction companies
| September 02, 2009 |
Construction companies aren’t generally known for great marketing campaigns, but the “Build Your Vision” seminar put on by S&B Construction of Indianapolis, Indiana is a stroke of marketing genius.
Rather than sit back and grumble about the recession, S&B has been holding one day seminars that explain to non-profits, schools, churches and other community organizations how to get funding and execute a successful building project. The seminars also include training from nationally known experts in financing, design and construction.
If you’ve ever worked with small clients like these you know how daunting the task of building a new structure can be for them. By helping their clients see how the process comes together and by guiding them through the financial aspects of a building program, S&B puts itself in a great position when it comes time to bid the project and may actually help get projects started that would otherwise not get built at all.