Yokohama starts new website
Lauren Heartsill Dowdle | November 1, 2010

Yokohama Tire launched a new website based on the company’s loyalty program, the Yokohama Advantage Associate Dealer Program.

The Advantage online website monitors program earnings for consumer and commercial associate dealers, including cash rewards, travel incentives and full marketing support from showroom displays to outdoor signage.

Dealers can learn detailed information about their rewards. The Rewards History provides data on past years, types of rewards earned and total earnings.  Meanwhile, the Co-Op Fund balance instantly shows how much the dealer has available for use in advertising.

For more information, visit

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