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Tag: AEM Marketing Council Seminar
Dealers
Contractor stresses importance of parts and service, tells equipment manufacturers: “You’re only as strong as your weakest dealer”
Edgar Butsch, director of equipment operations, M.A. Mortenson Company, Minneapolis, had some kind but blunt words for equipment manufacturers attending the Association of Equipment Manufacturer’s Marketing Council Seminar last week. “You’re only as strong as your weakest dealer,” said Butsch, who oversees seven equipment shop and yard facilities for Mortenson, a diverse national construction firm. “We […]
June 30, 2014
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