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Tag: social media
Roadbuilding
ISS crewmember shares photo of Mackinac Bridge from space
National Aeronautics and Space Administration (NASA) astronaut Andrew J. “Drew” Feustel of Lake Orion, one of the crew aboard the International Space Station, shared an overhead image of the Mackinac Bridge on April 18, providing a new perspective of the size and marvel of the Michigan landmark, mlive reports. This was the second time he took […]
April 30, 2018
Construction Equipment
Epiroc continues Atlas Copco split with launch of new website
Atlas Copco subsidiary Epiroc has a new U.S. website geared toward hydraulic-attachment, mining, infrastructure and natural-resources customers: epiroc.us. The Sweden-based Epiroc, which began operating as an independent company in December, offers all of the hydraulic attachments for excavators, wheel loaders, backhoes and skid steers, such as breakers, compactors, buckets and grapples, once under Atlas Copco […]
April 23, 2018
Dealers
How dealer social media efforts lead to sales, increased customer engagement
When a California dealership started a new social media initiative, it had one primary objective: increase sales. From the beginning of the campaign its social media presence was dismal: it had less than 200 likes on Facebook, it was posting irregularly and there was no engagement on its page. Eight months later, after working out a […]
February 14, 2017
Roadbuilding
ACI promotes Harris to International Marketing Coordinator
The American Concrete Institute (ACI) announced that it has promoted Danielle R. Harris to International Marketing Coordinator, where she will be responsible for conducting research on existing international markets and identify new markets and trends. Harris will also be responsible for coordinating the development of global marketing plans for the international regions to begin implementation of marketing plans. She received her […]
January 13, 2017
Roadbuilding
Wisconsin DOT using social media to update drivers on WIS 441, I-41 construction
Through updates from the Wisconsin State Patrol, the Wisconsin Department of Transportation (WisDOT) will be posting construction updates for Wisconsin 441 (WIS 441) and Interstate 41 on dedicated Twitter and Facebook sites. The Twitter handle is @WIS441I41News and the Facebook user name is also WIS441I41News. “The US 41 Project social media accounts have been a very […]
April 28, 2015
Roadbuilding
Today is Stand Up 4 Transportation Day; campaign urges passage of long-term highway bill
The American Public Transportation Association (APTA) is promoting April 9 as Stand Up for Transportation Day, an effort to “focus on the urgency of the passage of a long-term, federal transportation bill” involving 300 organizations in 140 communities throughout the country. The Moving Ahead for Progress in the 21st Century Act, also known as MAP-21, […]
April 9, 2015
Business
Jobsite Unite’s social platform streamlines construction project information
Crews can streamline communication on the worksite with Jobsite Unite, a new mobile and web-based communication platform that allows superintendents, foremen, project managers and workers to more effectively communicate, boosting safety and awareness. The system works by allowing workers to check-in using tablets or smartphones, enabling location-based communication while creating a roll call. Users can […]
January 9, 2015
Roadbuilding
Transportation Talk
I challenge you to challenge Congress to come up with a solution for our crumbling infrastructure.
September 5, 2014
Roadbuilding
Top Tips for Using LinkedIn for Your Highway Construction Company
LinkedIn, a professional networking site, is a great way to showcase projects your highway construction company has completed as well as connect with industry professionals. A well thought-out LinkedIn page could help you score that project bid you want simply by giving a good representation of your company. (While it’s not the only factor, it […]
February 12, 2014
Roadbuilding
DOT, Foxx suspend social media interactions during government shutdown
The U.S. Department of Transportation, DOT Secretary Anthony Foxx and sectors of the DOT announced Tuesday they will not update social media accounts or blogs during the federal government shutdown that has furloughed 18,481 DOT positions. The DOT announced in a post titled “Shutdown Information” on its Fast Lane blog yesterday that no new content […]
October 2, 2013
Roadbuilding
Who Needs Journalists, Anyway?
Disclaimer: This is me getting on my journalism soapbox. It has nothing to do with roads—at least directly—unless you consider that anyone could just “report” on highway and transportation construction industry without credibility mattering. With Twitter, Facebook, LinkedIn, Google Plus, Instagram, FourSquare and a bevy of other social mediums and the web, where bloggers and […]
September 11, 2013
Business
Five tips for growth from an expert construction marketer
Neenah, Wisconsin-based Miron Construction Company has annual revenues of $500 to $600 million and more than 1,200 employees. But contractors don’t have to be a certain size to implement great marketing moves, says Jen Bauer, Miron’s director of marketing. Here are a few of her suggestions: 1. Look around. Take a good look at how […]
September 5, 2013
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