Tag: Alisa Bennett

Business

Want to boost your construction business? Put a woman in charge

I saw something this week that caught my eye: A Tweet linking to a Harvard Business Review post said a study in Italy found naming a woman as CEO improves profitability in family-owned firms. Specifically, replacing a male CEO with a female CEO increases profitability. Also, the more women on the board of directors of […]

March 21, 2014

Business

8 top marketing tips for every excavation contractor

Marketing isn’t just for big companies and consumer products. Excavation contractors can use marketing tactics and strategies to advantageously position their company in the marketplace to win more bids and grow revenues while at the same time enhancing the company’s reputation. With the pressure of today’s low bid environment and get-it-done-yesterday job sites, it can […]

October 16, 2013

Construction Equipment

Giving kids the thrill only construction equipment can bring

Alisa Bennett, one of our 2012 Contractor of the Year finalists, has a keen eye for marketing. She also knows a good opportunity when she sees one. So when her local librarian called her up to propose a “Big Digger Day” for the library’s story time, she was immediately on board. The result: a great chance […]

July 24, 2013

Recruiting & retention

On Record

Around the Table Eavesdrop on what top contractors are saying. By Marcia Gruver Doyle Talking with the finalists last month during our 2012 Contractor of the Year event opened up a rich vein of experience and wisdom. You’ll get to met each of them in the coming months, but for right now I thought you’d […]

April 5, 2012

Business

On Record

Portable Fascination By Marcia Gruver That people are sometimes entranced with what you probably take for granted – the power and performance of hydraulics – comes as no surprise to Alisa and Jason Bennett, owners of Bennett Contracting, Bradenton, Florida. In fact they are basing a side business – People at Play – on just […]

January 27, 2012