The overall winner of Volvo Construction Equipment’s Working Iron Challenge will be chosen at ConExpo-Con/Agg 2011 in Volvo’s booth, N-1641, on March 24 at 11 a.m.
For the challenge, participants shoot and upload videos that demonstrate their passion to work hard by overcoming obstacles, lowering fuel consumption and engine emissions and being safe. They can register online, upload their video or view other videos at workingironchallenge.com. Each month during the competition, which began in December, a set of four selected videos will compete head-to-head for public votes. The two winners from the first round of voting will compete against each other. The winner of the second round will advance as one of the top finalists. The public votes for its favorite video in head-to-head competition.
The finalists’ videos will be showcased at ConExpo-Con/Agg 2011 in Las Vegas, where a panel of construction industry professionals will determine the grand prize winner.
All video entries will go into a random monthly drawing for a $50 Visa gift card. The four monthly finalists will receive an HD LCD TV, or a comparable prize. The grand prize winner will receive a trip for two to a premier sporting event. Covered expenses include airfare, transportation, $500 spending cash and tickets to one of the following: summer stock car race in Daytona, professional hockey finals game, college football national championship game or men’s college basketball national championship game.
