Equipment Catalog

Other Publications

Poll

Internet Advertising

EquipmentWorld.com website (www.EquipmentWorld.com)

Today’s contractor needs information immediately when they are ready to make purchase decisions. Let us help drive eyes to your site by using our wide range of marketing opportunities on EquipmentWorld.com and our digital magazine EquipmentWorldDigital.com. Our online products offer many options for banners, video and rich media with tracking data to help measure the effectiveness of your campaign.

Construction Report Newsletter

This includes the latest industry happenings, events, products and trends delivered twice a month.  This is an economical way to reach our readers with your advertising message.

Position one 468×60 Banner $1,500
Position one 468×60 Banner $1,200

 
Equipment World Digital Edition (www.EquipmentWorldDigital.com)

Each month we convert Equipment World into an interactive digital magazine. Advertisers receive links to their websites and can increase exposure with video, digital-only ads and other interactive opportunities.

Cover page video $1,250
Loader box banner $835
Search banner sponsor $750
Ad page video $500
Blow in card $500

 

The Equipment World Catalog (www.EquipmentWorld.com)

Our online product and service catalogue has more than 4,000 detailed product releases.  It also lists more than 1,000 manufactures in more than 600 categories of equipment.

  

Monthly Run of Site Advertising Rates (NET)

ros_banner_small 1. Main banner $3,000
2. Content banner $2,500
3. Skyscraper banner $2,000
4. Mini-skyscraper banner $1,000
5. Mini-skyscraper banner $800

 

Monthly Catalog Advertising Rates (NET)

catalog_banner_small 1. Main banner $100
2. Content banner $100
3. Skyscraper banner $100
4. Mini-skyscraper banner $75
5. Mini-skyscraper banner $50
6. Featured content $500

 

Banner Ad Options

The below list outlines all banner ads and their various options that may placed.

Full specifications on floating, rollover, peel back and other effects seen in banners must use the following standards.

Limits including frequency caps and animation loops are also outlined below.

Randall-Reilly Publishing reserves the right to request additional changes to submitted ads, or to reject any ad unit at its sole discretion.

All Flash banners will need to be created with the standard clickTAG method.

 

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Leaderboard banner – 728×90
File size limit: 40k for Flash, 30k for GIF/JPEG 

 Options

 1. Normal – does not expand, can be static image or Flash

2. Expandable – (can be static or animated) Expansion panel expands out of banner on mouseover. Expansion panel lays over content of website. File size limit for expansion panel: 60k; Max # of panels:4; Full expanded banner size: 728×300.

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Skyscraper banner – 160×600 or 120×600
File size limit: 40k for Flash, 30k for GIF/JPEG

Options: 

1. Normal – does not expand, can be static image or Flash

2. Expandable – (can be static or animated) Expansion panel expands out of banner on mouseover. Expansion panel lays over content of website. File size limit for expansion panel: 60k; Max # of panels:4; Full expanded banner size: 320×600

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Half Skyscraper banner – 160×253
File size limit: 40k for Flash, 30k for GIF/JPEG

Options: 

1. Normal – does not expand, can be static image or Flash


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Content banner – 468×60
File size limit: 40k for Flash, 30k for GIF/JPEG

Options: 

1. Normal – does not expand, can be static image or Flash

2. Expandable – (can be static or animated) Expansion panel expands out of banner on mouseover. Expansion panel lays over content of website. File size limit for expansion panel: 60k; Max # of panels:4; Full expanded banner size: 468×300

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Peel Back Ad
File size limit: Corner Peel Teaser: 15k; Full Page Peel Back: 100k

Options:

Corner Peel Teaser may be static or animated – Up to 15 seconds animation. Frequency cap: 1 per user per 24 hours.

Dimensions: 100×100 or 170×170. No video or audio permitted.

Full Page Peel Back may be static or animated – Up to 15 seconds animation. Frequency cap: 1 per user per 24 hours.

Dimensions: 400×350. Video may be used, 30 seconds max. Audio allowed on click or mouseover, 15-30 seconds max.

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Video Placements –

File size limit: 100k;

We will convert any type video into an FLA file. We will then display your video in a Kaltura video streaming platform.

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Contact Information

Michael Newman 
Electronic Media Manager
mnewman@rrpub.com
205-248-1241

Rob Hoffman
Senior Developer/Technical Analyst
rhoffman@rrpub.com
205-248-1513

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