Building a Future

Fun day draws a new generation to construction

By Amy Materson

 

How do you attract new people to an industry with an aging workforce? That was the question David Demby of David’s Landscaping and Design in Erie, Pennsylvania, found himself asking a couple of years ago. He felt the best method of informing people about great careers in construction was to put the word out – in a big way. So, Demby pitched the idea of a “Construction Fun Day” to the mayor’s office, equipment dealers and volunteers. As part of the annual “Celebrate Erie” event held during the summer, Demby and his friends brought more than a dozen construction machines to the event and turned half a city block into a career fair and Kids’ PlayZone, an area that allowed them to check out construction equipment first hand. The event didn’t just attract young children, says Laura Schaaf, assistant to Mayor Joseph E. Sinnott and the city’s event planner. “David’s original idea was to engage older children and teens interested in career exploration,” she says. “The three-day event presented a unique opportunity.”

Boy Untitled 1“Many of the local dealers – Bobcat, Case, Caterpillar and Kubota – participated by bringing equipment,” Demby says. “We let the kids crawl all over them and blow the horns. We even had a Peterbilt there with a sleeper.” Demby’s company gave away a free landscape design, and there were giveaways for the children, as well. Latimer, the local Case dealer, provided free hard hats for the kids, and all of the volunteers were on hand to give out information on careers in construction.

Demby says he hopes this year’s event – which is slated to be larger – will be even more successful. “The kids love the equipment. It will set in their minds for a long time.”

The 2012 Construction Fun Day and Kids’ PlayZone will be held August 17-19 in downtown Erie, as part of Celebrate Erie. For more information, visit celebrateerie.com.

Demby says an army of volunteers included Robert B. Keister Jr.; Bret R. Keister; Douglas G. Walker, Ace Excavating; Case salesman Steve Latimer; Scott Beatty, Case and Kubota owner and dealer; Linda and Jesse Graffius; M.E. Graffius Trucking; Rob Pratt and Brian Hartzfeld, general manager, Bobcat of Erie and Gina Demby, David’s Landscaping and Design.

 

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